About

I’ve been building web and mobile apps for many years. They were created to solve problems I had personally faced, but none of them became huge.

After thinking about it for a while, I came to the conclusion that there were two primary reasons for that:

  1. Marketing: getting it in front of people

  2. Demand validation: are people searching for it?

And the combination has to be profitable.

After a lot of thinking, I used Google Ads data for advertising costs and search volume, and created an interactive model based on those inputs, along with your costs and revenue.

You can access it here:
Product Validation Home

There is a walkthrough here:
YouTube link

And a real report here:
Example report - no login