Launching Monday, November 2, 2026
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About

Paper Route is a content employee for real-estate agents that turns your listings, local market and expertise into original reels. It helps you become a familiar face in your community, build trust with potential clients and stay top of mind when someone is ready to buy or sell - without spending hours creating social content.

It turns your listings, market knowledge and everyday client questions into original reels featuring you, in your voice and with your branding. Every reel is made from scratch. No templates, no filming. Your content employee handles ideas, scripts, visuals, narration and captions across market updates, listings, just-solds, open houses and educational content.

Working with Paper Route is as simple as texting a colleague. Share a new listing, update a price or ask for a shorter caption. It handles revisions and remembers your preferences for future content.

Fresh reels arrive every week, ready to review and share, while you focus on relationships, showings and closing deals.